Unshakeable Branding that matches your wild ambition and fuels your CEO dreams ⚡️
You’ve invested in coaches and programs, radically improved your biz, and grown as an entrepreneur, yet you feel like you’ve hit a wall.
You know your biz is destined for big things, but you’ve outgrown your existing branding and audience. Truthfully, your biz just doesn’t feel like YOU anymore, and deep down you know it’s holding you back.
I've been in business for over 12 years and I've done branding for multi-million-dollar corporations, non-profits, start-ups, product-based businesses, coaches and service-based entrepreneurs. I really have done it all.
What I've seen time and time again is that the need for branding often shows up as a series of seemingly unrelated symptoms.
Have you run into any of these in the past 6 months?
Getting stuck at an income plateau 💰
The vision of the biz has changed and you've outgrown what worked in the past 📈
Not attracting the right audience for your offers or price point 👀
Your branding probably just doesn't feel like YOU anymore now that you've invested in coaches and programs to help you grow
All of these are all 100% normal signs of growth AND getting past them isn’t anywhere near as complicated as you might be thinking!
You already have all of the ingredients you need for powerhouse brand (offers you love, a fire in your heart, etc.), but we’ll transform those ingredients into the most mouth-watering cake your dream clients have ever seen!
Unshakeable Branding is for entrepreneurs who are ready to courageously step into a season of bold action that will increase their income, impact, and most importantly, joy.
Sound like you? Hell yeah! Here’s the framework that makes this all possible!
The Unshakeable Branding Framework
This framework is the process I’ve been using for 12+ years to help entrepreneurs work exclusively with dream clients while increasing their income, impact and joy!
Design trends come and go, but when your branding is backed by strategy, it will stand the test of time (5-10 years!!!). You get frameworks and guidance on everything from dream client attraction, messaging, voice, and how to use all of your visual assets (including logos, colors, fonts, patterns, and more)!
You know you're an unstoppable force when you set your mind on something. Now it’s time to get branding that will get you there even faster AND do good in the process.
We create your Wild Ambition Impact Plan together to make sure you’re living into your values in ways that positively impact your industry, communities, and causes you care about
Say sayonara to undercharging, overworking and burning out on the regular.
You didn’t start your biz to rebuild the 9-5 nonsense that drove you bonkers to begin with. Purpose-built branding will give you the time and financial freedom you’ve long been dreaming of and make outsourcing a cinche.
Best of all, this process inspires bold action in every other area of your business too.
Branding is just the beginning!
Now you might be thinking, I’m pretty creative and I can figure this out on my own.
And honestly, you might be able to, BUT you’re likely too close to your biz to do it justice. It’s hard to read the label when you’re inside the bottle. There’s a reason why fellow graphic designers, fine artists, photographers, marketers and other creatives choose to work with me—they’re sick of wasting time second-guessing solutions and staying stuck. They’ve got big plans, after all!
(Let me be very clear, no one is immune to this! Even I’ve hired help with my branding in the past!)
What to expect from Unshakeable Branding
Wildly Aligned Branding
New branding inspires you to take bold action in their businesses instead of waiting for “some day”.
Phase 1: Brand Strategy
You complete your Brand Discovery Workbook which will give you massive amounts of clarity on its own. Then I mirror everything back to you in a 30+ page Brand Strategy that includes guidance on your brand persona & archetype, buzzwords, values, brand opportunities, overview of dream clients and how to attract more of them, brand voice & tone direction, visual research on competitors to help your brand stand out.
Phase 2: Brand Visuals
You get to work on updating your messaging based on your new Brand Strategy while I use it to create wildly aligned visuals (color palette, font family with hierarchies, primary logo, secondary logo, submark, website favicon, custom pattern, and business card design). No one knows your business better than you, so we’ll collaborate to make refinements until everything is feeling like YOU. Once everything is finalized, I create your Brand Guidelines—a 40+ page document walking through how to implement your branding.
Wild Ambition Actualized
You know how when you work with a coach, you get out of your own way and start to take more action? The same happens with branding. Branding unlocks the motivating and emboldening power of coaching PLUS you get a new brand!
Once your brand strategy is complete, we have a 1:1 call to create your Wild Ambition Impact Plan together to make sure you’re living into your values in ways that do good. (Also, I’ll be making a 1% donation for every Unshakeable Branding package sold in 2024 so your investment will immediately have a positive impact—for an updated list about where donations are going, click here ⚡️)
You’ll also learn how to get the most out of your branding for years to come through the Messaging Magic Checklist.
Optional: Unshakable CEO Upgrade
Stepping into your new branding can often times feel like being a kid forced for wear a shirt that’s too big that you’re reassured you will grow into—it’s not that you don’t believe you’ll grow, it’s just that it’s kind of uncomfortable at first. The Unshakable CEO upgrade includes four (30) 1:1 private calls with me and asynchronous document review to ensure you can roll out your brand with confidence and ease. (+$2500 • fee and interest-free payment plans available).
oh hey! i’m kristy!
The hill I am willing to die is that our businesses can be powerful tools that help us change the world for the better and rebel against the systems that keep us all stuck. In a world that’s literally and figuratively on-fire, it can sometimes feel disheartening to feel like our impact is enough. But as adrienne maree brown reminds us, “small is good, small is all, the large is a reflection of the small.” I’d love nothing more* than to use my 12+ years in branding and design to help usher your business into it’s most powerful era yet.
*Okay, some other things I’d love just as much include: dismantling the white supremacist patriarchy and watching it crumble, universal healthcare, income, and housing, and equity for every group that these structures have systemically disenfranchised.
But hey! Small is all, so let’s get to work, shall we?
you’ve got questions
& I’ve got answers!
How do I know if I’m ready to invest in branding?
It’s time to invest in branding when you’ve experienced some success with a core set of offers you love, but you’re feeling like you’ve hit the upper limit of what your branding can support. Said another way, if you’re not working exclusively with dream clients, you’re finding yourself overworked and/or underpaid, and your branding just doesn’t feel like you, it’s time to invest. Research has also found that consistent brand execution can increase your revenue by 10-20%, so if that sounds good to you, it might also be time! (That will likely even cover your investment).
If you’re still not sure, we can talk about it together on a Discovery Call!
What does the timeline look like?
From start to finish, branding usually takes 6-12 weeks. If you decide to add on additional services (Squarespace website setup and customization, photoshoot art direction, Canva templates, etc.), the timeline will increase from there.
Is this only for service-based entrepreneurs?
Nope! This is perfect for entrepreneurs of all types (product-based, service-based, coaching, online, in-person, you name it!). As a brand strategist and design, I work with a wide variety of entrepreneurs and the work we do is universal to all entrepreneurs!
What’s the investment and are there payment plans?
The investment is $9,000, and yes, I offer payment plans (I don’t add any weird BS fees to payment plans either). If you the Unshakable CEO upgrade where you get more 1:1 support to ensure you can roll out your brand with confidence and ease and show up in your new brand like a bad ass, the total is $11,500.
I’ve got another question!
Schedule a 30 minute Discovery Call by filling out the contact form below, and we can chat about it then!
