Aeternum Artistry

Unshakable Branding

+ Naming

Aeternum Artistry offers inclusive, affirming, and luxurious hair and makeup services for wedding couples of all genders who want to embrace the glamour to their special day.

The wedding industry is rife with unnecessarily gendered language and color palettes which leave many queer couples feeling dismissed and unseen during a time when they should be feeling more seen and radiant than ever.

Through our work together, we crafted a brand that speaks to their high caliber services but scraps the status quo when it comes to outdated gender norms of the wedding industry to create a safer space and experience for everyone. We aimed to strike a balance between high-end yet personable without a hint of gendered nonsense to be found.