SHELBY BORER Photography
logo + brand development
Shelby Borer is a local photographer in Denver, Colorado and whose work focuses on portraits, commercial work, and intimate weddings. She specializes in a contrasted film look & lifestyle feel. Her works elicit a beautiful mix of both warmth and adventure.
SHELBY’S GOALS
Have a brand that accurately represented her professional yet approachable personality
Develop a warm, welcoming and authentic online presence to attract her Ideal Clients
Emphasize both the organic and candid personality traits of her style of photography
You can view the Brand Guidelines developed for Shelby here.
After working with Kristy Black Creative
“Before working with Kristy I had a hard time finding a graphic designer who understood exactly what I was wanting. I thought that I was asking too much and being too specific. BUT when I told Kristy what I was looking for in a logo she was on top of it. She sent me mood boards, inspiration, a brief description, and so much more than I could've asked for. She went above and beyond to make sure she was creating something that I would absolutely love and that she did.
Today I got not just one logo in my inbox, but several variations that match my brand and speak to my clients about who I am as a photographer. Not only did Kristy deliver quality work but she made this process so stress free. If I'm being completely honest I was worried at first, but only because of my previous experience with other graphic designers not understanding what I was going for. But Kristy made me feel like I could put all my trust in her.
She communicated with me so well and made sure that each step of the way, through mock ups, sketches, and moodboards, that she was creating something that I loved. I am in awe of my logo and I will use it for my business FOREVER! I seriously wouldn't change a single thing about it!”
- SHELBY BORER, PHOTOGRAPHER